Monthly Archives: April 2011

Post’s Pebbles Rocks a Fresh 3D Look & New Treats Line

Post Foods, LLC has given the Pebbles brand a lot to “Yabba Dabba Doo” about…starting with a cool new 3D look to contemporize its “modern stone-age family” of spokes-characters from The Flintstones. Keith Manzella, VP, Group Creative Director at Eastwest … Continue reading

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Can’t Get Enough of that Golden Crisp!

Post Foods, LLC has rolled out a cool new look for Golden Crisp and its iconic spokes-mascot, Sugar Bear, in celebration of its 60th Anniversary. Golden Crisp, a sweetened puffed wheat cereal, was introduced in 1949 as Sugar Crisp, the … Continue reading

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P.T. Barnum was a Social Media Genius!

By Keith M. Manzella Could P.T. Barnum possibly have known how prophetic he was when stating, “There’s no such thing as bad publicity”? Recently more brands seem to be embracing negative comments posted onto their owned and earned media. Why … Continue reading

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